Where Florence
Meets Paradise
In the heart of Florence, steps from the Arno, a door opens onto another world. Hortus — the garden. Jannat — paradise. Together, a name that captures everything we believe fragrance can be.
"A scent is a memory before it becomes one. In Florence, we make both."
We carry exclusively Eau de Parfum — the highest concentration, the longest lasting, the most intimate form of fragrance. Every creation is handmade in Italy, inspired by the streets, gardens, and history of Firenze.
Our 40 fragrances — from smoky Florentine leather to the jasmine-laced gardens of Boboli — are available in four sizes. Luxury for all, starting from €27.